Indesit: Online Registration Journey 

The 'Register my appliance' online registration customer journey was in need of a redesign. I enjoyed designing a concept that would set the benchmark for the other affiliate companies' OLR redesigns. 

The journey was to include a lightbox, promoting an associate product 'Smartcare'. In addition, it had to include an up-sell page, presenting the benefits of a D&G Extended Warranty product. 

Indesit OLR website

Indesit OLR
Indesit OLR

Personal details page

Indesit OLR
Indesit OLR

Smartcare lightbox

Indesit OLR
Indesit OLR

Extended Warranty up-sell page

Indesit OLR
Indesit OLR

Payment page

Indesit OLR
Indesit OLR

Summary page

Indesit OLR
Indesit OLR

Confirmation page